1. Restaurants rarely sell anything at all. In most cases, restaurants simply take orders from guests after they shop the menu. That is not selling.
2. The time spent with the menu is the most important time in the dining experience! Decisions about what to eat, what to drink, and how much to spend are made. The guest's satisfaction and the restaurant's profitability hinge on these decisions.
3. In modern society, it makes no sense that a piece of paper with words and prices is the primary communication tool between restaurants and their guests. Paper is ineffective, inefficient, wasteful, and expensive.
We're proud to pioneer what the modern menu now is and will be, and we're thankful for the intelligent, innovative operators that have chosen Menuvative for the most important aspect of their guest experience. These are the operators who continually reinvent themselves to stay ahead of the competition. They get the rave reviews, win the awards, serve their state and national restaurant associations, and operate the most successful restaurants in their markets. They don't fear competition. Competition fears them!