Marketing + Menu (MenuVative) ~ Service Interaction ~ Transaction/Payment (POS)
This is the transaction flow of the modern, full-service restaurant utilizing the latest advancements in guest experience technologies. MenuVative enhances the guest’s decision-making experience without changing the restaurant’s service model.
POS is the end of guest transaction. MenuVative is the beginning! MenuVative doesn’t replace the server. It uses modern merchandising strategies to provide a stronger sales presentation within the menu to give the server a better-informed guest.
Our Digital Menu Merchandising Platform allows traditional menu engineering techniques to meet modern e-commerce style marketing and shopping strategy in a menu experience far superior to any printed menu or static digital menu image, link, or file . It uses a layered presentation of product information. F&B menu items include more information than a printed menu’s limited description and price. With effective images, thoughtfully curated descriptions, pairing recommendations, allergen and dietary information, tableside story-telling, marketing and sales potential, the digital medium allows us to optimize the profitability attributed to the broad guest menu experience.
